Lilybobombs: Gok Wan for Simply Yours Launch

Today has been such an amazing day!

A couple of weeks ago I received an exciting Email into my inbox, inviting me to the Launch event of the new Gok Wan Shapewear range for Simply Yours.

So this morning at 6am I dragged my backside out of my lovely warm bed, got ready and headed for london.

The event was held in the very swanky W hotel in leicester square in a stunning suite overlooking the square itself and the Odeon cinema (No red carpet today though)

When I arrived the gorgeous girls from the Simply Be/Yours team were on hand to show us up to the suite and get a drink, Charlotte from the Simply Be/ Yours team, came over and kept me company and we chatted for a while until my wonderful fellow bloggers arrived.

Gok arrived in the room and I admit I almost had a full on fan girl SQUEE moment, but I controlled myself but nearly died when he came over and just casually introduced himself and began chatting to us about his new range.

Goks take on his new range -

He called it his Wall of fame range, he has gone back to his original styles, stating that women had been asking him to bring them back as they loved them and wanted more in the same styles.

What he has done is brought the range out in gorgeous new colours, called Crush, Blush and Slate, his idea being that he hates the idea of them being designed to hide our bodies as this is disempowering to women, what he wanted was a range that women could feel sexy and proud to be seen in.

The information from the PR company

This Spring/Summer ’12 season, Gok Wan goes back to basics and unveils his ‘Wall

of Fame’ collection.

Designed exclusively for Simply Yours, Gok has created his definitive collection of

must-have shapewear that is tailored to cater to all your sartorial needs.

Having listened to Simply Yours customers’ comments about their favourite

shapewear pieces, Gok has revamped and redesigned the best of his range to

perform better than ever before.

The collection consists of six key pieces – the multi-way Banger Booster bra, Pull Me

In Pants, Curve Controller body, Slicker Knicker, Sassy Slip and Divine Outline multiway

slip. Each style is available in three stunning colours; Crush, Sweet Slate and

Blush.

Seamless panelling, boning and Powermesh technology are employed to provide

optimal comfort, effortless style and maximum control - making this Gok’s best

collection to date. Get some Gok in your wardrobe today and make it your secret

(taken from the Chase Pr Release)

‘under dress’ weapon!

Above - Bra in Crush, control brief in Slate.

Above - Bra in slate, WYOB Slip in blush.

Above - Control Shorts in Slate and Crush, Control Body in Blush.

The gorgeous Gok with his crush full Shapewear slip with suspender clips.

Me and the amazing Gok Wan

I have to say I really love the collection, it is simply, sexy and the colours are divine and I would love to own some when it is released, I think for me the only thing missing is a full body with shorts attached, as I prefer them to the slips.

The hotel room was stunning, it was apparently a suite, the sofa you can see, is in a circle on a turntable, it kind of made me think of a 70's porn film but it was pretty amazing.

Rosie is totally in love with Gok, but hey who isn't!

The fabulous Gok and his agent and you can also just make out his gorgeous assistant Mark in the background behind the curtain, who mans the helm on twitter @goksworld. on the left is Sheena of Chase PR who did a fantastic job making sure we all got pictures and that he met with everyone. Her dress was also gorgeous!